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Much of the work presented here can be audited via: Kraft Promotion Dates (1968-1972)

Each Kraft promotion (1968-1972) followed a similar pattern, but this article is only concerned with the 1969 promotion. It would start to appear on Velveeta boxes as early as September with a set to order, and order fulfillment would go as late as May - June. It would be ordered via a boxtop on boxes of Velveeta.

Below is the one for the 1969 promotion. Its date can be corroborated as 1969 was the introduction of the Easy-Open Box:

Both the 1968 and the 1969 promotions used the 74-piece set as their starter. They are by far the most common Kraft set, but note that the inventory below should not be considered as absolute:

Different from the previous year's 1968 Kraft Promotion, the 74-piece set for 1969+ came in a plain box without "LEGO Building Toy" on the sides.

Then, when the set arrived, the set would always contain two pieces of paperwork. It would include this idea card (reused from the 1968 promotion):

As well as a brochure for the consumer to order more sets. This one was only used in the 1969 promotion:

Below we will cover each of the sets in this brochure, though I won't have images of surviving examples/inventories for all of them as they are much more rare than the starter set.

Set No. 1

Set No. 1 was just the 74-piece set again, already discussed above:

Set No. 2

Set No. 2 was a 141-piece assortment of primarily red and white pieces:

Set No. 3

Set No. 3 was a 300 piece set with many wheels along with basic elements in mainly red and white, as well as some blue, yellow and black:

Set No. 3 was very similar to the Sears 301 Wheel Set, using the same box, manufacturer number, and essentially the same assortment. Note that the example below is the Sears set used to demonstrate what it would look like, the only thing missing is the Kraft shipping label:

Set No. 4

Set No. 4 was a LoveLand carrying case with an assortment of bricks, gears, and wheels. It should not be confused with 1968's very similar Treasure Chest (with Bonus Truck Model):

Set No. 5

Set No. 5 was simply called "Add-On Parts". It was an assortment of doors/windows, trees/bushes, and many plates and bricks totaling 156-pieces:

Set No. 6

Set No. 6 was simply called "Mechanical Parts". It was a 101-piece assortment with tow plates, wheels, turntables, hinges, and plates.

This is the box for the #6:

Set No. 7

Set No. 7 was the 501 LoveLand Carrying Case:

It was just an empty case with a removable tray and key.

It is unclear whether or not the case available through Kraft included the LoveLand tag: