the *Bricksonite* archive project

All pamphlets, brochures, instructions, and similar volumes in this archive area. Back to Library

1961
Thumbnail for 1961 Brochure (No Patents)
V1867

1961 Brochure (No Patents)

All 1961 releases omit patent text. The 1961 pamphlet was subsequently updated in 1962, though likely continued distribution beyond 1961 until stock ran out.
3 pages
1962
Thumbnail for 1962 Brochure (Patents)
V1867

1962 Brochure (Patents)

Used in primarily supplemental packs starting at some point in 1962-63.
4 pages
1961
Thumbnail for 1961 Instructions
V1869

1961 Instructions

Included in most Samsonite sets from 1961-1963.
4 pages
1961
Thumbnail for Idea Book (1961)
H-1880

Idea Book (1961)

Included with the 717 and 725 sets from 1961 to about 1963, replaced by K-2085 in 1964.
9 pages
1961
Thumbnail for Lighting Kit 245 Supplement Instructions
F-1886

Lighting Kit 245 Supplement Instructions

The reverse side is blank.
1 page
1961
Thumbnail for 1961 LEGO Retailer Order Brochure
2355

1961 LEGO Retailer Order Brochure

Dated to 1961 due to the lack of patent text/registered trademark symbols. Any ephemera/boxes developed after the 1961 wave of sets included that information.
3 pages
1962
Thumbnail for USA LEGO Dealer Kit (1962)
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USA LEGO Dealer Kit (1962)

This dates distinctly to 1962 via the patent text/registered trademark symbols, as well as the original 1961-62 supplements line. It's not necessary an example of what every dealer had, but instead a general example of what dealers used. It's unclear if this is something that was ordered by the dealer themselves vs. sent by Samsonite.
9 pages
1963
Thumbnail for 1963 Loveland Tourist Map/Information
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1963 Loveland Tourist Map/Information

3 pages
1963
Thumbnail for 1963 LEGO Retailer Order Brochure
2369

1963 LEGO Retailer Order Brochure

These are found with a number of different retailers stamped/printed on the front, all using the same form number sheet. I'd venture to guess, because of the appearance of the 705 tall box (nearly all LEGO brochures and advertising in 1962 either showed the flat box 705 or excluded it from the complete lineup), this belongs to 1963.
3 pages
1963
Thumbnail for 1963 Brochure (Without 605/905)
H-1931

1963 Brochure (Without 605/905)

This was likely produced in 1963 to replace V1867 in normal sets. Even though it omits the 605/905 sets, this has been found in them. I found this one in a 1905 Doll Set Canister.
3 pages
1963
Thumbnail for 1963 Brochure (With 605/905)
H-1931A

1963 Brochure (With 605/905)

Produced in 1963-64. Replaced H-1931 to add the 605 and 905 sets. This one also combines H-1931 and the V1869 instructions rather than printing two separate pamphlets.
3 pages
1963
Thumbnail for 400 Wheel Supplementary Box Ad/Pamphlet
H-1935

400 Wheel Supplementary Box Ad/Pamphlet

Found in various sets to advertise the 400 set starting in 1963 and into at least 1964.
2 pages
1963
Thumbnail for 905 Doll Set Instructions
H-1953

905 Doll Set Instructions

4 pages
1963
Thumbnail for 605 Wheel Toy Instructions
H-1954

605 Wheel Toy Instructions

4 pages
1963
Thumbnail for SNAP – The Fun Book For Lego Club Members
C-1965

SNAP – The Fun Book For Lego Club Members

Scans courtesy of BrickTrains.
24 pages
1963
Thumbnail for 7100 Large Educational Set Pamphlet
H-1996

7100 Large Educational Set Pamphlet

6 pages
1964
Thumbnail for 610 Super Wheel Toy Instructions
H-2083

610 Super Wheel Toy Instructions

4 pages
1964
Thumbnail for 1964 Idea Book (Revised)
K-2085R

1964 Idea Book (Revised)

While the original version dates to 1964, it's unclear if this was a revision within 1964 or in early 1965. This Idea Book has appeared in new-for-1965 sets.
9 pages
1964
Thumbnail for 1964 LEGO Retailer Order Brochure
2385

1964 LEGO Retailer Order Brochure

2 pages
1964
Thumbnail for 1964 Architectural Drawing Loveland LEGO Plant
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1964 Architectural Drawing Loveland LEGO Plant

2 pages
1965
Thumbnail for Samsonite 1965 Dealer Order Form
1519R

Samsonite 1965 Dealer Order Form

This order form shows both 1961-65 sets as well as 1965+ sets as well as rarer listings such as the 750/7100. These scans originate from brickfetish.
1 page
1965
Thumbnail for 695 Bulk Assortment Brochure
2407

695 Bulk Assortment Brochure

This brochure has a fascinating provenance of being the 695's dedicated pamphlet, repurposing a retailer order card. The "Special offer" and "Visit your LEGO dealer" text are manually stamped on the page.
2 pages
1965
Thumbnail for 001 Gears Instructions (With 002 Motor Pak)
H-2156

001 Gears Instructions (With 002 Motor Pak)

Version that explicitly names the 002 Motor Pak. This is the first version and seems to have appeared alongside the slightly later H-2169 from 1965-1968.
3 pages
1965
Thumbnail for 002 Motor Pak Instructions (With Tray Phrases)
H-2168

002 Motor Pak Instructions (With Tray Phrases)

4 pages
1965
Thumbnail for Gears Instructions (With Tray Phrases)
H-2169

Gears Instructions (With Tray Phrases)

A slightly different version of H-2156, possibly originally intended for the Sears exclusive 001. It is fairly common, however, implying a wider distribution beyond 1965.
2 pages
1965
Thumbnail for 1965 "Building Toy" Sets Brochure
H-2170

1965 "Building Toy" Sets Brochure

Advertises 1965 assortment alongside original 1961-65 supplements supplements. This was replaced in 1966 with the K-2202 Idea Book.
4 pages
1965
Thumbnail for 1965 Dealer Catalog
B-2181

1965 Dealer Catalog

Identified 1965 due to form number and prototype boxes. These scans originate from brickfetish.
4 pages
1965
Thumbnail for 1965 Dealer Catalog (911 Counter Display)
T-2183

1965 Dealer Catalog (911 Counter Display)

1 page
1965
Thumbnail for Idea Card (System)
B-2187

Idea Card (System)

Likely produced for promotional use from 1965-1968, belonging to the infamous 093 93-piece set. Notice the use of 'System' instead of the proper 'Building Toy' for 1965
2 pages
1965
Thumbnail for 005 Discovery Set Trial Offer (1965)
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005 Discovery Set Trial Offer (1965)

The earliest appearance of Imaginations Inc. These have been republished with permission. Please check Daan's page for more images of this set as well as other rare items: https://www.flickr.com/photos/195557873@N05/
3 pages
1965
Thumbnail for 1965 Press Photo LEGO Loveland Plant Model
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1965 Press Photo LEGO Loveland Plant Model

4 pages
1966
Thumbnail for Procter and Gamble Promotional Card
None

Procter and Gamble Promotional Card

Possibly from 1966, though I'm not certain. Possible it was used any time between 1965-67.
2 pages
1966
Thumbnail for Imaginations Inc. Order Catalog
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Imaginations Inc. Order Catalog

While no form number is present, the catalog is likely from sometime in 1966 due to the pull toy being shown with it's finalized box(as all surviving 1965 documents only show the prototype box). It stopped in early 1967.
9 pages
1966
Thumbnail for Supplemental Packs/Rack (Dealer Catalog)
T-2201R

Supplemental Packs/Rack (Dealer Catalog)

Tagged as 1966, but this is a revision from sometime between 1966-1968. These scans originate from brickfetish.
1 page
1966
Thumbnail for 1966 Idea Book (Early Version)
K-2202

1966 Idea Book (Early Version)

Rare early version similar to the 1961-65 idea books. It was likely replaced within the same year to cut costs, as the following version is one sheet vs. four.
5 pages
1966
Thumbnail for 1966 Dealer Catalog
2210

1966 Dealer Catalog

4 pages
1967
Thumbnail for 1967 Dealer Catalog
2210R

1967 Dealer Catalog

The revision means the 1966 catalog was reused for the 1967 season.
4 pages
1966
Thumbnail for 151 151-Piece Set Instructions [PARTIAL]
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151 151-Piece Set Instructions [PARTIAL]

Unknown form number. If I had to guess, it'd be H-2225.
2 pages
1966
Thumbnail for 835 Advanced Builders Set Instructions
H-2226

835 Advanced Builders Set Instructions

Important to note is that these instructions were used for both the 324-piece set (1966) and the 335-piece set (1967-70) before the 1971 introduction of the 835 Advanced Builders Set name/number designation.
2 pages
1966
Thumbnail for 565 565-Piece Set Instructions
H-2227

565 565-Piece Set Instructions

2 pages
1966
Thumbnail for 301 Wheel Set Instructions
H-2228

301 Wheel Set Instructions

2 pages
1966
Thumbnail for 1966 Oxydol Sampler Set Brochure
H-2235

1966 Oxydol Sampler Set Brochure

The original sampler pamphlet for Oxydol only in late 1966.
2 pages
1966
Thumbnail for 1966 Idea Book (With Prices)
K-2236

1966 Idea Book (With Prices)

Short-lived idea book produced in 1966 to replace K-2202, it was replaced in 1967 when prices/age ranges were no longer being added on LEGO sets.
4 pages
1967
Thumbnail for 1967 Idea Book (Removed Prices/Age Range)
K-2236R

1967 Idea Book (Removed Prices/Age Range)

Dated in relation to later K-2236R and earlier K-2202 and K-2236, and given how common this idea book is in 1967 Model Makers (especially in general compared to K-2202 and K-2236), this revision must have been done in 1967.
4 pages
1968
Thumbnail for 1968 Idea Book (Removed 042 Pull Toy)
K-2236R

1968 Idea Book (Removed 042 Pull Toy)

Later revision of K-2236R to remove the 042 Pull Toy for the 1968 season, which was available from 1965 to 1967. Interestingly, while the 042 has been removed, sets retired/replaced in 1968 (002, 003, etc.) are still present.
4 pages
1966
Thumbnail for 005 Discovery Set Trial Offer
NB1

005 Discovery Set Trial Offer

The mail-in offer itself was active starting in 1965, I've written an entire article dating various mail offer catalogs. This pamphlet specifically belongs to 1966.
8 pages
1967
Thumbnail for 704 Master Discovery Mail Offer Pamphlet
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704 Master Discovery Mail Offer Pamphlet

I've written an entire article as to why I'm confident about a late 1967 date for this particular promotion in context with others.
6 pages
1967
Thumbnail for 1967 Oxydol Brochure
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1967 Oxydol Brochure

This pamphlet is from the late 1967 Oxydol promotion. It has no form number because the original pamphlet's was on the testimonials page, which has been replaced in this version.
6 pages
1967
Thumbnail for Imaginations Inc Mailer Letter
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Imaginations Inc Mailer Letter

This particular envelope is distinctly from 1967, as here Imaginations Inc's address is in Denver. It came in boxes of Oxydol in 1967, paired with the 1967 Oxydol 005 Pamphlet.
3 pages
1967
Thumbnail for 1967 Dealer Catalog Stock/Cost Sheet
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1967 Dealer Catalog Stock/Cost Sheet

This is what it cost retailers to order LEGO sets, though remember this sheet comes from Hawaii and may reflect inflated prices. These scans originate from brickfetish.
1 page